Dynamic and results driven marketeer with over 15 years of experience delivering innovative marketing strategies, having led the development of dozens of integrated campaigns for top brands, coming out of the UK, APAC, EMEA, and beyond.

 

Starting my career during the dawn of social, my knowledge of the space is deep and I still learn something new every day. For the last 10 years, my focus has been on brand marketing, where I’ve devised and led integrated marketing campaigns, brand repositioning efforts, delivered data-driven brand strategies, and innovative A&I programs. Delivering category growth and brand fame.

 

I’m a passionate and trustworthy leader, having built teams and entire departments from ‘go’ - I create inclusive environments, allowing for the free flow of ideas, no matter where or who they come from.

 

As a creative to the core, I believe that the strategy needs to be simple in order to generate effective and breakthrough ideas that, in turn, deliver real impact.

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